Craft Len...

Artisans managing their own small businesses often lack sophisticated tools to analyze which of their handmade products are performing well across multiple sales channels....

The global crafts and handmade products market is booming, with an expected growth of over $100 billion by 2023. With more artisans turning to platforms like Etsy and Shopify, there's a clear opportun...

The development of Craft Lens is feasible due to existing APIs from major sales platforms that allow data aggregation. The initial version can focus on connecting to the most popular platforms, with a...

The shift towards online shopping has accelerated, especially in the wake of global events encouraging people to shop from home. Artisans are increasingly relying on digital sales, creating a demand f...

This software is a perfect fit for independent artisans and craft sellers who run their businesses through platforms like Etsy, Shopify, and other e-commerce sites. They need simple yet powerful tools to identify trends and grow their business sustainably.

Communities on Reddit and Facebook centered around Etsy sellers and small handmade business owners regularly discuss challenges with managing and interpreting their sales data. This shows a clear demand for a tool that centralizes and simplifies this task.

Current solutions often focus on general e-commerce analytics, lacking the specificity and customization that small handmade business owners need—such as insights on niche markets and product effectiv...

Start by building an MVP that connects to Etsy and Shopify to gather sales data. Offer a trial period to get initial feedback and iterate based on artisan input....